Yanina RohovskaAs HUMAN’s first Authorized Partner in EMEA, TeqBlaze has now integrated HUMAN’s Ad Fraud Defense solution into the TeqBlaze white-label technology. Effective immediately, approved TeqBlaze Partners can activate HUMAN pre-bid IVT and MFA traffic quality protection – the same technology and transparency relied upon by the world’s largest ad platforms.
With this partnership, TeqBlaze customers will be able to grow go-forward relationships with buyers and sellers across the globe, with protection provided by HUMAN’s advertising security solution.
We built TeqBlaze on the belief that supply should be trusted by design. Partnering with HUMAN takes that idea further. Their technology reinforces what we believe in. It works because we share the same standards and the same discipline in how we build things.
Anastasiia Nikita Bansal, CEO at TeqBlaze
Our partnership with TeqBlaze helps make trusted infrastructure more accessible to platforms across the ecosystem by enabling greater visibility into digital interactions and helping customers identify and mitigate fraudulent or low-quality activity before it impacts ad performance or partner trust.
Jay Benach, GM Media Security at HUMAN
Embedded reporting
To provide clarity and convenience for TeqBlaze Partners, TeqBlaze Scanner Reporting Dashboard now features embedded pre-bid HUMAN IVT and MFA metrics. TeqBlaze engineers architected the HUMAN integration so that platform owners can manage their campaigns and supply paths with a “single pane of glass”.
With this native integration, approved TeqBlaze Partners can verify pre-bid filtering to align with upstream and downstream counterparts and avoid potentially problematic MFA-laden inventory. This includes the ability to analyze trends over time and evaluate supply quality by publisher, domain or appID across specific traffic sources and environments.
Human Scanning Analytics dashboard
Now, approved TeqBlaze Partners of all sizes can pinpoint and resolve supply issues before they impact their upstream and downstream business partners.
Benefits for publishers, SSPs, Exchanges, and DSP owners using TeqBlaze tech stack
Any partner evaluating TeqBlaze as a technology vendor can benefit from:
TeqBlaze’s class-leading technology - Scalability, reliability, and efficiency that is unmatched by other adtech vendors
Advanced optimization - TeqBlaze’s proprietary ML-driven optimization tools deliver yield for customers. Now with HUMAN natively integrated, approved platform owners can deliver impactful inventory that is targeted, efficient, and protected.
Easy access to HUMAN protection - Seamless within your white-label-based — without having to build and maintain a standalone infrastructure or separate deployments
Transparency and trust - HUMAN validation signals that traffic quality is monitored and enforced, helping build greater buyer confidence at scale
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Book a call with our sales team. Our experts will help to assess the impact of HUMAN's ad security technologies on your specific supply type and target demand partnerships. Together, we can make high‑trust programmatic supply the standard, not the exception, for platforms of all sizes.
