Olga ZharukTeqBlaze is proud to announce the early rollout of TeqMate AI for the white-label SSP+ad exchange platform, an AI-powered assistant for AdOps engineered to support and simplify the daily responsibilities of operations teams.
AdOps teams often spend hours each day manually checking configurations, troubleshooting delivery issues, and chasing down avoidable errors. In conversations with our partners, we are consistently convinced that the efficiency of programmatic business is primarily threatened not by technical platform aspects but by excessive operational overhead. TeqMate AI is our step towards automating this part of the work inside the white-label TeqBlaze platforms. It's an embedded solution that helps AdOps professionals automate diagnostics, reduce errors, and return to the work that truly drives business growth.
While we are still in the early stages of development, the TeqMate AI is already available for testing. To gain early access and help shape its future capabilities, join the waitlist now.
What challenges does TeqMate AI aim to address?
With TeqMate AI, we’re not trying to replace people—we’re trying to ease decision-making. While we’re still in the early stages, the direction is clear: AI can take on repetitive, mechanical work, helping optimize performance and allowing people to focus on strategy and growth. We’re introducing a new perspective on how platform teams approach daily operations.
— Anastasia-Nikita Bansal, CEO at TeqBlaze
Modern programmatic platforms are powerful but complex. In the hands of a skilled team, they become performance engines, but that skill often gets buried under operational overload.
AdOps teams face the brunt of this complexity every day:
Endless parameter checks.
Bidstream inconsistencies.
Misaligned campaign settings.
Time-consuming troubleshooting.
Most AI investments in programmatic advertising have focused on data-driven adjustments, predictive bidding, or dynamic creatives. However, the actual platform operations have remained mostly untouched. This is where TeqMate AI comes into play—not as another optimization layer but as a strategic leap in automation in programmatic advertising operations.
The initial release of TeqMate AI already helps platform teams:
Detecting configuration errors that impact campaign success.
Spot technical gaps in the setup that would otherwise go unnoticed.
Save hours spent on routine platform diagnostics.
Improve the structure and delivery of bid requests.
Rely on instant answers to technical questions based on platform documentation.
It does all of this without taking control: TeqMate AI offers suggestions while final decisions remain in human hands. Your platform will be monitored in real-time for maximum insight into dynamic changes.
Why this direction matters for AdOps teams and platform owners
In most of our partner conversations, the challenge wasn’t a lack of platform functionality—it was the workload. The tools were there, but AdOps teams were too overloaded to use them fully.
The time that could have been spent on optimization and strategy was instead going to daily diagnostics, repetitive settings checks, and manual fixes. This is how to reduce AdOps workload—with TeqMate AI designed to ease that burden, so teams and business owners can focus on performance, not platform micromanagement.
It’s our one-stop answer to many questions.
TeqMate AI | |
For teams | For business owners |
Reduces task fatigue by automating diagnostics. | Minimizes performance leaks due to setup errors. |
Eliminates blind spots through smart insights. | Increases the reliability and transparency of operations. |
Saves hours each week that would otherwise be spent on manual platform checks. | Boosts retention by making platform management less prone to errors and more strategic. |
Whether you're scaling a new white-label SSP or managing a mature ad exchange, TeqMate AI provides operational leverage without requiring additional headcount.
Inside TeqMate AI: architecture, compatibility, and data safeguards
TeqMate AI is fully integrated into the TeqBlaze infrastructure, eliminating the need for additional integration or third-party dependencies. Here’s how it works:
Local, isolated processing: Each instance runs on a separate TeqBlaze-managed server, disconnected from the public internet.
Data security by default: The assistant only trains on platform data if explicit consent is granted. In such cases, data is stored securely in an encrypted form.
No cross-contamination: Each platform gets its own instance of TeqMate AI. There’s no shared modeling, no data mixing, and no overlap with other clients.
Due to its embedded nature, TeqMate AI maintains full compatibility with all native platform functions, including dashboard tools, optimization modules, campaign logic, and reporting layers.
Feature preview: how TeqMate AI helps your AdOps team every day
We are still in the early stages of our rollout, but the current feature set already brings measurable value to our daily operations. Here’s a closer look:
Service | Description | Result |
Detection of misconfigured or incomplete platform parameters | Many platform errors go unnoticed until performance drops or partners complain. TeqMate AI proactively scans for configuration gaps, logic mismatches, and setup flaws that would otherwise require hours of manual investigation. | Faster troubleshooting, fewer campaign losses, less firefighting. |
Bidstream and performance analysis for insight generation | TeqMate AI reads live bidstreams and performance indicators to identify patterns and inefficiencies. It provides data-backed recommendations, not just alerts. | Easier performance audits, more informed optimization sessions, and higher confidence in action plans. |
Data-driven suggestions for setting improvements | Using historical platform data (if permitted), TeqMate AI generates improvement tips for bid floors, pacing, and partner configurations—all designed to enhance auction outcomes. | Higher win rates, more innovative revenue strategies, and better use of every impression. |
Bid request structure improvement | An under-discussed problem in programmatic: malformed or under-enriched bid requests. TeqMate AI helps platforms fine-tune request composition to improve DSP interest and engagement. | More bids, better fill rates, and reduced revenue loss due to technical oversights. |
In-platform AI chat for documentation support | Instead of digging through Confluence and Slack threads or reaching out to technical supporters, admins can ask TeqMate AI. The assistant is trained on TeqBlaze's platform documentation and can resolve most platform-use questions instantly. | Less time waiting for answers, faster onboarding of new team members, and better team autonomy. |
On the roadmap: shaping the future of AI-driven AdOps
Future updates to TeqMate AI will unlock even more support for performance tuning, error prevention, and real-time optimization workflows. However, one principle will not change: TeqMate AI is not a "third-party plugin." It will always remain a built-in AI for white-label SSP, integrated as part of the TeqBlaze platform ecosystem. For our partners, that means no additional infrastructure, no extra licensing, no integration overhead, and no disruption to current operations.
TeqMate AI is not a separate feature to be enabled—it's a built-in, ever-evolving part of the TeqBlaze white-label ecosystem. It is native support designed to simplify AdOps tasks and enhance platform efficiency from within. As we continue to shape the future of programmatic infrastructure, this is just one part of a larger vision: automating both operations and supply curation. With curated deals infrastructure already underway, we are laying the groundwork for smarter, more scalable platform growth.
If you have questions, you can always ask our experts for assistance. We wish you a smooth journey of technological progress and confidence in your choices! Stay tuned!
